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Thirty-six video lessons. Three volumes, three years, one business, from the first idea to owning something real.
It opens by killing three ideas out of four: they had held 285 hours between them and had never produced one dollar. It teaches you to find who actually pays - two payers out of 57 people is 3.51 percent, and six aprons left the house and cost $220.80 to make. It teaches you that materials at $18.25 become a full cost of $36.80, which is 2.02 times the number on the receipt, and that the gap between those two numbers is where most small businesses quietly die.
This is the longest track on the site and the one people finish and then start over.
WHAT YOU GET: 36 video lessons across three volumes. A printable family handout for every lesson, with the numbers worked and blanks for your own. One action per lesson. Progress tracking across all three volumes. Delivered instantly as your branded Access Pass PDF with every link inside.
WHAT THIS IS NOT: This is a video course. It does not include the books. Starting a Business, Running a Business and Owning a Business are three separate full-color paperbacks on Amazon, and the handouts in this course are not chapters lifted out of them - they are written for the lesson they belong to and are complete on their own. If you want the deep references, buy the paperbacks.
Educational only. Not tax, legal, or investment advice. Written for adults, 18+.
Thirty-six video lessons. Three volumes, three years, one business, from the first idea to owning something real.
It opens by killing three ideas out of four: they had held 285 hours between them and had never produced one dollar. It teaches you to find who actually pays - two payers out of 57 people is 3.51 percent, and six aprons left the house and cost $220.80 to make. It teaches you that materials at $18.25 become a full cost of $36.80, which is 2.02 times the number on the receipt, and that the gap between those two numbers is where most small businesses quietly die.
This is the longest track on the site and the one people finish and then start over.
WHAT YOU GET: 36 video lessons across three volumes. A printable family handout for every lesson, with the numbers worked and blanks for your own. One action per lesson. Progress tracking across all three volumes. Delivered instantly as your branded Access Pass PDF with every link inside.
WHAT THIS IS NOT: This is a video course. It does not include the books. Starting a Business, Running a Business and Owning a Business are three separate full-color paperbacks on Amazon, and the handouts in this course are not chapters lifted out of them - they are written for the lesson they belong to and are complete on their own. If you want the deep references, buy the paperbacks.
Educational only. Not tax, legal, or investment advice. Written for adults, 18+.